Back to
the Roots
THE BEAUTY OF RAW
THE BEAUTY OF RAW
In perfumery, roots can be showcased in many ways. We could literally dig out the roots of perfumery using earthy roots as vetiver or orris. Or play it fun like Musc Amarante in which the brand introduced for the first-time beetroot as a star ingredient. In this launch, the roots are dyed in purple, reddish hues thanks to blackcurrant or even raspberry.
Finally, may it be a deep woody interpretation of the root or a fruitier fleshier one, the root is always treated quite directly and adds verticality to the fragrances.
Boss Bottled Parfum
HUGO BOSS
Fig tree roots & Olibanum
Iris de Gris
L’ARTISAN PARFUMEUR
Galbanum & Iris
MMW
GIVENCHY
Sandalwood & Cardamom
Musc Amarante
L'ARTISAN PARFUMEUR
Beetroot & Cashmeran
Uncut Gem
FREDERIC MALLE
Ginger & Vetiver
Zero
COMME DES GARÇONS
Rose Oxide & Vetiver
At the Fondation Cartier, Mexican artist Graciela Iturbid presented a rich retrospective of her work. In Helitropo 37, her images pay tribute to native communities and their traditions from the Seri Indians in Sorora to the Juchitan women in Oaxaca. Her artistic vision poetically depicts indigenous roots and offers knowledge on traditions and mysticism.
RELATIVE TO
VETIVER MADAGASCAR
Symrise farmers grow vetiver roots in 2 distinguished soils; red earth inland & white earth, closer to the coasts with root humidity closely monitored pre-distillation due to its impact on quality.
PERFUMER TALK
Madagascar Vetiver is a beautiful addition to the Symrise ingredient palette. It is a step away from a traditional vetiver with its smokier notes and closer to cypriol with darker woody notes that work well in leathery structures. I can also use it in woody and sandalwood accords with its hazelnut facet or in feminine perfumes for its darker, coffee-like addictive dimension.
It is an ingredient that matches well with current expectations, there are more and more intense, darker perfumes with their leathery and smoky facets.
PHILIPPE PAPARELLA-PARIS
